A news feature is a type of editorial article that dives deeper into a specific topic by asking the “why” and “how.” It’s not necessarily time-sensitive like a breaking news story, so it can focus on a more enduring subject matter. It can also take a more narrative approach, making it more engaging for readers.
There are different types of news features, including profiles, human interest, behind-the-scenes, and seasonal. Regardless of the type, all of them should be well written and use literary and rhetorical techniques to engage with your audience.
One of the most important things to remember when writing a news feature is the “show, don’t tell” rule. For example, instead of stating that Johnny was tired after running up the hill, show how he felt by describing his red cheeks and puffed up chest. This will help your reader feel more connected to the subject and will be more effective in delivering the information you want them to know.
The lede is where you start to introduce the story, setting the scene with a short paragraph that tells the reader what you are going to cover. The body of the article should build upon this initial introduction, offering more in-depth insights with interviews or analysis.
When Arab News wanted to share the history of Saudi Arabia’s UNESCO world heritage sites, they knew that just a news article wouldn’t do. So, they decided to tell the story in a feature. This gave them the space to showcase the rich cultural and historical significance of each site using maps, videos, historical pictures, and illustrations.
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